Bowing to the notion that video-snacking is now a preferred mode of media consumption for many... here's some clips (and each is very short) of Alan Moore interviewed before a Hewlett-Packard-hosted conference in Rome.
Listen out in particular for how dominant peer-to-peer communications are on the internet now. Quite a revelation!
Can't recall which clip it is on, but watching them all won't take long!
Alan Moore is one of the authors of Communities Dominate Brands - and comes complete with both insight and real world examples on a regular basis on his own blog (see recommended blogs).
But if you haven't got time to read reams; watch these clips and you'll get a taste (a video snack, indeed) of how he thinks. Our thanks to MasterNewMedia.org for putting the clips on YouTube.
Oh, and btw Alan, we've been using spreadshirt.co.uk for the past 3 or so months (he refers to it as a company that has grown without marketing).
Who is Alan Moore?
What are his interests?
What key changes are happening now?
Define Web2.0
What opportunities does social networking present for business?
Do you need big bucks to make a big bang?
How fast can businesses grow now?
Opportunities for traditional media companies
Does Web2.0 mean Business2.0?
Key advice to managers in traditional media businesses.
Any guesses who the fifth company is?
The further ahead you look - the faster you go | davidpcushman AT gmail.com | These are my views and my views only.
He said very little that shouldn't be blindingly obvious to anyone looking at web media...
ReplyDeleteI think a large number of people are jumping on the web 2.0, UGC bandwagon.....trouble is, noone has actually taken the chance to steer the badnwagon in any direction...and in the meantime, some of the better attributes of Web 1.0 are being ignored...
To be fair to Alan - the clips are exactly as I describe - a media snack. For the four course meal read previous posts on this blog and, of course, on Communities Dominate Brands.
ReplyDeleteBut on your second point - which are the key elements of 1.0 you think are being ignored?