"$110,000,000 - approximately: amount of money lost by Google annually due to the "I'm Feeling Lucky" button"More mad internet facts here.
The further ahead you look - the faster you go | davidpcushman AT gmail.com | These are my views and my views only.
The interesting thing is we often talk about how much Google lose by having a blank homepage, and how they've sacrificed the revenue from having more on there - but we're never concerned about quantifying how much they've made from having a user experience that everyone favoured.
ReplyDeleteWe just assume it's more as it's one of the main reasons cited for people using Google.
Yet could we get away with that type of justification on a daily basis? Giving up potential revenue as a key way to build a business, and would anyone approve/back it?