davidcushman 2 from Simon Grice on Vimeo.
Here's the full deck of slides I was presenting to (somewhat edited for the timeframe allowed).
View the rest of the videos from the event here.
davidcushman 2 from Simon Grice on Vimeo.
Here's the full deck of slides I was presenting to (somewhat edited for the timeframe allowed).
View the rest of the videos from the event here.
I love the futility of an "arms race to create a better advert". I guess when you put it like that it is clear that we don't need to just do something better - but something useful or relevant ;)
ReplyDeleteWell said David.
ReplyDeleteIt's the cost of the opportunity lost by not utilising what is now available that business is slowly waking up to.
Hopefully more a mark of the time we're living through than a reluctance of business to adapt to the social web in general.