Tuesday, January 04, 2011

Head of Research at 90:10 Group

New Year? And another new role emerges with the team at Ninety10Group.com.

Ninety10Group is a pioneering global business consultancy focused on using social media, its technologies and data to improve efficiency and innovation through action-orientated insights for its clients across their supply chains.

You'll find all of the below on Linkedin - where you can apply. We're looking forward to hearing from you.

The Opportunity:

We seek an experienced director of Research to join 90:10 Group's management team to help drive and shape it's research products and services across our global businesses.

The candidate will have a strong background and industry profile in pushing the boundaries of digital research practices such as Nethnography, new and emerging medias such as social media.

They should be fascinated by the opportunity this role offers to combine social media, online communities with open innovation & co-creation. They should already have a clear and thought out position on this field and its future.


-Will lead all large scale research projects (including at pitch stage) and look to constantly evolve and improve existing client work.

-They will ensure the network has clear guidelines for data visualisation

-Ongoing development of proprietary data collection and visualisation systems with partners and internal stakeholders

-Hire new teams and train existing personel in best practice qualitative and quantitative research

- Internal and external thought leadership through white-papers, blogging and speaking at industry events.

-Responsibility for the growth and profitability of their business area and its full utilisation across the network

-Must be willing to travel on occasion. Primarily EMEA based but with the possibility of North America, LAT AM and Asia travel.

Preferred Experience:

-Qualitative and quantitative marketing research and particularly online community research via the netnography method.

-Open innovation projects with focus on virtual customer integration.

-Marketing consulting or product development & management

-They will be an avid user of social media themselves. Ideally blogging for some years.

-Commercially-minded with experience of managing departments / divisions

-Proven credentials in challenging traditional wisdom in their field

-Multiple written and spoken languages is ideal with English as a must.

Possible Specialities

Open Innovation & Customer Integration, Marketing & Product Management, Marketing Research & Consulting, User experience design, User experience research, Web Monitoring, Data Visualization, Social Media Research, Nethnography, Software Development, Co-creation, Crowdsourcing

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The rate of change is so rapid it's difficult for one person to keep up to speed. Let's pool our thoughts, share our reactions and, who knows, even reach some shared conclusions worth arriving at?