Joseph is a great evangelist for social media but he has a fractured and simplistic view of marketing that lets him down. He fails to get to the essence of what's needed and reverts to the standard speech. A shame.
The rate of change is so rapid it's difficult for one person to keep up to speed. Let's pool our thoughts, share our reactions and, who knows, even reach some shared conclusions worth arriving at?
Joseph is a great evangelist for social media but he has a fractured and simplistic view of marketing that lets him down. He fails to get to the essence of what's needed and reverts to the standard speech. A shame.
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