Wednesday, January 14, 2009

Feeling unlucky?

"$110,000,000 - approximately: amount of money lost by Google annually due to the "I'm Feeling Lucky" button"
More mad internet facts here.

1 comment:

  1. The interesting thing is we often talk about how much Google lose by having a blank homepage, and how they've sacrificed the revenue from having more on there - but we're never concerned about quantifying how much they've made from having a user experience that everyone favoured.

    We just assume it's more as it's one of the main reasons cited for people using Google.

    Yet could we get away with that type of justification on a daily basis? Giving up potential revenue as a key way to build a business, and would anyone approve/back it?


The rate of change is so rapid it's difficult for one person to keep up to speed. Let's pool our thoughts, share our reactions and, who knows, even reach some shared conclusions worth arriving at?